FREE Download: Measuring Organic Social Media [Goals + KPIs/Metrics Chart]

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So the boss wants to move the needle and they want social to play a role. Sounds easy, but how do we actually do it?

So the boss wants to move the needle and they want social to play a role. Sounds easy, but how do we actually do it?

Measuring the true impact of social media can be tough, but not when you have this handy chart on standby! Download it, print it, hang it on your desk, save it as your laptop background, sleep with it under your pillow… whatever floats your boat.

By choosing the right goals and KPIs, even your boss will be able to see the value of your social strategy. We’re breaking down exactly how social media can be measured to prove how your social strategy can deliver tangible impact to business goals (and not just by driving sales).

  • Anyone managing a social media account! Whether you need to track your own KPIs or answer to a boss, this spreadsheet will help.

  • This isn’t a strategy guide, but it does track exactly what you’re already doing. And you know what they say, information is power. Once you have the data, you’ll be able to iterate on your strategy.

 

This is a Google Sheet template, you’ll receive instant access but make sure you make a copy!